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[artshow_photo] Re: moving up from local craft...

 



--- In artshow_photo@yahoogroups.com, Joseph Orabona <orabona_joseph@...> wrote:
>
> For inventory, you really want to keep good records of what is selling. It's true that you need $10,000 worth of invtory to sell $10,000, but you need the right $10,000. Whenever we bring out a new image we always start with a small test run. Just a couple of prints in 1 size. That way if it sells, great we'll bring more next time. If it doesn't then we're not sitting on a bunch of prints that wont sell.

What I've found, and others have echoed the same, is there is no way to predict what will sell at a show - even at the same show 2 or 3 years in a row. Different buyers come different years even at the same show. So there is no way to make sure you have the right $10,000 of stock to sell at Show B.

The only way you'd be able to gear what you sell at a show would be if the type of show is very specific like you're an artist at a wine festival, or something like that where you might have 90% of the attendees are into wine so you might have a very good chance of selling a lot of photos of wine, wine glasses, corks, etc.

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