I not worry about the framing and my work looks good with black frames and white
mats. I wont change that. I eliminating the middle wall so you can see all three
walls (u shape) with out a problem from the outside. When I out of town the work
looks more uniform since I not display my landscapes anymore since some of you
do better than me. I just show three series that look almost the same style
(Little Things, Delicates and Urban Jewels Details). I am staying away from the
doors.
I will keep you post.
One thing I need to mention my work sales well at some shows and other does not.
I just trying to make more steady and not both extremes.
Oscar Matos Linares
3221 West Pierce #2R; Chicago, IL 60651
Telephone: 773-315-6842
E-mail: lpstudio@yahoo.com
Website: www.lpstudios.net
________________________________
From: michael cothran <michaelhcothran@comcast.net>
To: artshow_photo@yahoogroups.com
Sent: Thu, June 23, 2011 9:11:20 AM
Subject: [artshow_photo] Re: Comments from another artist.
Hi Oscar -
ANY professional marketer will tell you that "packaging" will sell a product.
Consider your booth display, framing, etc to be your "packaging." To that end,
you want to make your booth look as good as possible. If your framing looks
cheap, then fix it. But it doesn't sound that way to me. A friend I've mentioned
before sells images with a 2" black wood frame and single white mat. And he
sells and sells and sells. It's not the framing Oscar, it's his images that
sell.
As is often the case, we place our emphasis on our packaging, and forget about
the "product." If you're unhappy with your sales, start looking closer at the
"product" or images you're selling, and less about its packaging.
For consistent sales, you need a product with more universal appeal. You've
committed yourself to being an art show photographer. You're aware that it's a
business, and its survival is dependent upon sales of your images.
Pay attention to your booth display ("packaging"), but don't overlook your
product. A good product will sell regardless of its packaging. Not so much the
other way around.
Good luck Oscar. And when you figure it out, please share.
Michael H. Cothran
--- In artshow_photo@yahoogroups.com, Linares Photography Studio <lpstudio@...>
wrote:
>
> HI
>
> Another artist at Wells St art Fair told the following comments that may
>improve
>
> my booth and sales.
>
> Stop using two subjects matter (landscapes and abstract). I am going from here
> on with three of my series (little things, urban jewels details and delicates).
>
>
> Told me to eliminate my print bin ( i do not think so but then again...).
> Eliminate my foam tiles and replace it with carpet. Eliminate my wall behind my
>
> print bin (if you had never see my display this wont any sense).
>
> The one that kill me is that should make my framing more impressing and look
> more impressing or expensive. My framing looks cheap. I use black wood
>moulding
>
> !.5 to 2 inches wide, 3 inch double white mat (rag) and conservation glass.
>
>
>
> So what you think?
>
> Oscar Matos Linares
> 3221 West Pierce #2R; Chicago, IL 60651
> Telephone: 773-315-6842
> E-mail: lpstudio@...
> Website: www.lpstudios.net
>
>
> [Non-text portions of this message have been removed]
>
[Non-text portions of this message have been removed]
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